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From customer enquiry to invoice: one connected workflow

Customer information, quotations, orders and invoices belong together. Discover how iMATRIX helps you keep the context clear and organise the next step in your sales process.

Two colleagues discuss a customer project at a monitor, with an agency team working in the background.

A shared context instead of separate information

An enquiry arrives by phone, the first note lives in a document and a quotation is prepared somewhere else. When several people are involved, someone has to bring those details together again. A clear sales workflow therefore starts with a shared understanding of the customer.

In iMATRIX, you can work with contacts and sales opportunities alongside the relevant business transactions. You can find what has been discussed, which documents are available and what needs to happen next. This does not replace a business decision, but gives it an understandable foundation. When handing work to a colleague, a well-maintained context makes it easier to resolve outstanding questions.

Four steps towards a traceable sales process

  1. Record the enquiry and contact

    Assign the enquiry to the correct customer and record the contact person, requirement and responsibility. Check whether the contact already exists before creating another record. This gives you a clear starting point and helps avoid unnecessary duplicates.

  2. Prepare the quotation

    Describe the proposed services clearly and check quantities, prices and the recipient. The quotation should reflect the scope discussed with the customer. Keep questions and agreed changes in the appropriate transaction so they remain understandable.

  3. Continue with the order

    Once the order is clear, continue handling the agreed services in the order area. Check the scope carried forward and the responsibilities involved. A clear handover helps sales and delivery work together on the same understanding.

  4. Check and create the invoice

    Use the appropriate existing links to the invoice and check the services actually delivered. Recipient details, line items and amounts deserve a final review before sending. Then release the document through your intended workflow.

What makes the difference in everyday work

Having digital documents is only part of the benefit. What matters is keeping the information understandable. A short, precise note about an enquiry can be more useful than several disconnected messages. Clearly named responsibilities and a visible next step matter just as much.

Start with a straightforward transaction and walk through it together as a team. Check which information people really need when work changes hands. From there, you can develop a repeatable process that suits your business without adding formalities that do not help you serve the customer.

The details worth checking

  1. Confirm the customer assignment

    Before creating further documents, check that you have selected the right customer and contact people. This is particularly important when one company has multiple contacts or locations.

  2. Keep changes understandable

    Record agreed changes in the relevant transaction. Authorised colleagues can then understand the current position without having to reconstruct every earlier discussion or search through separate messages.

  3. Respect the access rules

    The available areas depend on enabled modules and user permissions. Not everyone needs to edit or send every document. Clarify those responsibilities as part of your working process.

Frequently asked questions

Does every enquiry automatically create an invoice?

No. An enquiry, quotation, order and invoice are separate business steps. Use the links provided and check the information at each stage before creating the next transaction or sending a document.

Does the whole team need exactly the same process?

A shared framework makes handovers easier. You can adapt the responsibilities and required information to your business. What matters is that everyone knows where to find the current position and the next task.